TORONTO, October 22, 2018 (Newswire.com) – Counterfeit drugs are a $200 billion business in the US, with an estimated one in every ten pharmaceutical products sold around the world being a fake. As well as the obvious financial toll counterfeit drugs place in the pharmaceutical industry, they also pose a very real risk to consumer health.
This live webinar upcoming on Thursday, November 8, 2018, at 11 am EST (4 pm GMT/UK), will detail the benefits of combining a diverse range of product authentication solutions that can be easily modified to stay a step ahead of pharmaceutical counterfeiters.
Our featured speakers from DataDot Temogen Hield, CEO and Steve Delepine, VP of Sales will discuss the pros and cons of single source authentication vs. multi-factor authentication.
During the presentation, participants will learn about the six essential brand protection elements to enhance and protect their pharmaceutical brand, including:
- Tamper evident labels
- Unique identifier QR codes and serial numbers
- Using the unique identifier database
- Track & Trace
- QR encryption
- Optically thin film labels
Also, the speakers will discuss effective ways to engage customers and build brand loyalty through product authentication.
For more information about this complimentary webinar visit: 6 Ways to Combat the Problem of Counterfeit Drugs.
Xtalks, powered by Honeycomb Worldwide Inc., is a leading provider of educational webinars to the global life science, food, and medical device community. Every year thousands of industry practitioners (from life science, food, and medical device companies, private & academic research institutions, healthcare centers, etc.) turn to Xtalks for access to quality content. Xtalks helps Life Science professionals stay current with industry developments, trends, and regulations. Xtalks webinars also provide perspectives on key issues from top industry thought leaders and service providers.
To learn more about Xtalks visit http://xtalks.com
For information about hosting a webinar visit http://xtalks.com/why-host-a-webinar
Tel: +1 (416) 977-6555 ext 352